KEH
Brand Creative & Design Strategy
The original camera re-commerce company, KEH has a mission to put rare and quality secondhand gear in the hands of all photographers. They’ve become the largest curated market for used photo and video equipment in the industry.
Brand Creative & Design Strategy
The original camera re-commerce company, KEH has a mission to put rare and quality secondhand gear in the hands of all photographers. They’ve become the largest curated market for used photo and video equipment in the industry.
KEH needed a new brand system and creative direction to reflect their best-in-class grading and repair service, equipment expertise, and love for photography.
KEH was missing out on a new wave of young and diverse photographers, requiring refreshed visual and editorial languages to make KEH the go-to brand for a broader demographic.
We put KEH's people at the forefront of the brand, shining a light on the team of passionate, cross-generational camera specialists that make KEH so unique.
Brand Designer: Rob O’Donnell
Strategist: Britta Jerome
Project Manager: Natalia Ruberte
Copywriter: Megan Moore
Content Creator: Matt Bero
Motion Design: Shogo Shimizu
Video: Matt Eldridge
KEH was missing out on a new wave of young and diverse photographers, requiring refreshed visual and editorial languages to make KEH the go-to brand for a broader demographic.
We put KEH's people at the forefront of the brand, shining a light on the team of passionate, cross-generational camera specialists that make KEH so unique.
Brand Designer: Rob O’Donnell
Strategist: Britta Jerome
Project Manager: Natalia Ruberte
Copywriter: Megan Moore
Content Creator: Matt Bero
Motion Design: Shogo Shimizu
Video: Matt Eldridge
